Monday, March 31, 2008

Design for the Other 90%

The title of this post comes from a recent design exhibition - with a difference. As the exhibition website explains,
Of the world’s total population of 6.5 billion, 5.8 billion people, or 90%, have little or no access to most of the products and services many of us take for granted; in fact, nearly half do not have regular access to food, clean water, or shelter. Design for the Other 90% explores a growing movement among designers to design low-cost solutions for this 'other 90%.' Through partnerships both local and global, individuals and organizations are finding unique ways to address the basic challenges of survival and progress faced by the world’s poor and marginalized.
There are some fantastic ideas being showcased here, both ingenious and simple. Other websites celebrating designs for the developing world include the INDEX award, the Project H Design site, and the blog TreeHugger, among others.

I've long been fascinated by the development of the One Laptop Per Child project, its 'first principles' approach and the way in which OLPC have turned every assumption about building laptops on its head. There's an excellent video of the designer Mary Lou Jepsen at the Greener Gadgets show explaining the many innovations that have gone into the XO laptop and why it's not only low-cost and fit-for-purpose, but also amazingly 'green' as well. In fact, as she explains, it could not have been otherwise: the design had to be low energy and 'green' in order to survive in an environment where energy is at a premium. There's a great section about innovative charging methods including (my favourite) the cow-charger! I completely get her excitement - so many elements of this design are worth raving about!



Of the many design solutions being profiled on these websites, some of my other favourites include the LifeStraw, a personal water-filtration and purification device, the weird but ingeneous Stenop Low-Cost Correcting Glasses, and the simple but effective Hippo Roller!



Classic ideas also seeing a new lease of life include the Solar Oven, the WaterCone, a solar-powered water desalinator, and the Portable Light Project, which makes use of the new high-brightness LEDs.

"The majority of the world’s designers focus all their efforts on developing products and services exclusively for the richest 10% of the world’s customers. Nothing less than a revolution in design is needed to reach the other 90%."
—Dr. Paul Polak, International Development Enterprises (link)

Another design site I've enjoyed recently is the Houses of the Future project - check out the cardboard house!

What 'Other 90%' or 'Green' design ideas have caught your eye recently?

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